Introducing the luxury brand Hourglass Cosmetics’ Fall 2010 launches – Film Noir Full Spectrum Mascara and a brand new lipstick collection – Femme Rouge Velvet Crème Lipstick.
Both were a collaboration between Hourglass founder Carisa Janes and Artistic Director Gina Brooke. In case you are not familiar with Gina, she is Madonna’s makeup artist and has worked with a lot of other A-list celebrities such as Anne Hathaway and Naomi Campbell. The new products are:
Femme Rouge Velvet Crème Lipstick ($30.00 USD) is a collection of 12 gorgeous shades of hydrating lipsticks that are paraben-free. Each lipstick features an embossed Hourglass icon and comes in an engraved case that is refillable. The richly pigmented formula of Femme Rouge adds fullness and luster, immediately shaping and softening lips for a plush, cushiony effect. Shades include vibrant reds, creamy nudes, hot pinks and more.
What I think: This lipstick is very creamy and soft when you apply it. I own it in Edition, which is described as a soft neutral pink shimmer. This is a very flattering shade and it makes my lips look plush and full when I wear it. Beautiful!
Film Noir Full Spectrum Mascara ($28.00 USD) adds instant drama to lashes without clumping or flaking. Film Noir’s signature hourglass-shaped brush is designed for optimal application, adding volume, length, lift, and separation to lashes. The intense concentration of Panthenol (ProVitamin B5) adds a reflective, jet-black sheen for dramatic impact.
What I think: As I said before on this blog, I have short, sparse lashes. In just one coat, this mascara made my lashes look twice as long and twice as thick! The formula is buildable so you can add even more drama with each coat you apply. This does not make lashes clump and does not flake or smear during the day. Awesome mascara!!!
I have also included a photo from this years Fashion’s Night Out event at Sephora Union Square in NYC, which was hosted by Hourglass Cosmetics.
Hourglass Artistic Director Gina Brooke led an exciting choreographed makeup show with two other makeup artists. Set to music, three models were meticulously and fluidly transformed into beautiful faces of art. Gina Brooke said, “The show’s about artistry, being innovative and making it fun.” The looks featured Hourglass’ Fall launches – Femme Rouge Velvet Crème Lipstick and Film Noir Full Spectrum Mascara.